The London Heart Trail is an interactive dual-direction walk along the South Bank, from the London Eye to Tower Bridge. The short 1-2 hour walk from VisitLondon.com is free to enter for people of all ages, with an optional charity donation to the British Heart Foundation. Participants can win prizes by completing interactive challenges, unlocking clues and answering questions about heart health using the London Heart Trail App. The walk will not only offer an opportunity to take in some of the most iconic sights along the Southbank, it will also encourage Londoners and tourists to see the city on foot. Designed to encourage Londoners and visitors to the capital to be more active, see the city in a healthier way and learn about the impact of a healthy lifestyle on heart health and wellbeing, the walk will feature twelve hotspots, seven of which are ‘hidden’. Prime locations along the route including City Pier and the London Eye will also feature heart shaped trees.